Participating in the NY Now trade show is an exciting opportunity to showcase your business to a wide audience. Whether you're showcasing unique products, artisanal designs, or the latest innovations at NY NOW, engaging with hundreds or even thousands of industry professionals is an exciting and rewarding opportunity. However, a significant amount of planning and effort goes into setting up your trade show booth, including the logistics of shipping your materials to the venue.
While you may be familiar with standard freight shipping, shipping for a trade show like NY Now can be more specific and challenging, especially for first-time exhibitors. If you’re preparing to ship your trade show booth to NY Now, here’s everything you need to know about trade show shipping for this event.
There are several important players to consider when preparing for shipping to NY Now, including the general contractor, the convention center, and trade show shipping companies.
Freeman typically serves as the general contractor for NY Now. Their responsibilities include organizing the event, setting up and dismantling the show, and serving as the “official carrier” for the event. While you have the option to use Freeman to ship your materials, you can also choose a trade show shipping company like Diversified Transportation Services.
This is the venue where NY Now takes place and where your materials will be shipped. NY Now is typically held at the Javits Center in New York City.
These specialized logistics providers manage the transportation of your exhibition materials to and from NY Now. They will handle inbound and outbound shipping, acting as your main point of contact for getting your materials to the event.
As you prepare for NY Now shipping, there are several important steps to consider, such as packaging, updating shipping labels, and reviewing the exhibit manual for essential information.
Before shipping your materials to NY Now, make sure your pallets and crates are in good condition to withstand the rigors of transport and protect your products.
You may also want to prepare a checklist for smaller items that could be crucial once you arrive at the venue, including:
When preparing your shipping labels for NY Now, be sure to include the following details:
To create your shipping labels, you can visit two places:
Before affixing your labels to your exhibition materials, be sure to remove any old labels and place the new ones on every side of your freight.
You can find the NY Now exhibition manual by searching for the event on Freeman’s website.
The exhibitor manual will typically contain important shipping information, such as:
As you plan your shipping for NY Now, you must decide whether to send your materials to the advance warehouse or directly to the show.
The advance warehouse is a storage facility provided by the event organizer, typically available 6-8 weeks before the event. When the show move-in begins, the organizer will transport your materials to your booth for you to set up.
Shipping direct-to-show means sending your materials closer to the start of the event. This option is often chosen when exhibitors want to minimize the time their materials spend in transit or have last-minute updates to their booth setup.
To better understand the pros and cons of each option, review the image below:
Throughout this guide, we’ve outlined essential steps for preparing your shipment to NY Now. At DTS, we specialize in trade show shipping and can help supervise your shipments to and from any location in the United States. From move-in plans to move-out paperwork, we provide concierge customer service at every step.
If you want to learn more about trade show shipping, check out our Guide to Trade Show Shipping.
Call us today at (310) 521-1200 or click the link below to receive a shipping quote for NY Now.
Whether you're a company looking to improve one facet of your supply chain, your entire supply chain, or simply looking for a transportation and logistics consultation, we can help.